Everyone has something they would like to personally accomplish – lose weight, quit smoking, run a marathon – but just can’t seem to get the job done.
Now, thanks to the new website stickK.com, people who fail at some personal goal they’ve set for themselves and oppose the pro-life work of AUL are sending contributions to us.
The website’s premise is that its users set a goal for themselves and put a specific amount of money on the line. If they meet their goal, they pay nothing. If they fail, they lose the money to one of four options of their choice – a friend, a foe, a random “do-good” charity, or a specific “anti-charity”.
People who send the money to a friend or foe get to choose the exact person to whom the money will go. If they choose to send their money to a charity, it’s randomly sent to one of eight charities like the American Red Cross or Doctors Without Borders.
However, if they chose an anti-charity, the user specifies which charity they would most hate to support. AUL is on the anti-charity list, along with other luminaries like NARAL, the NRA Foundation, and both the Clinton and Bush Presidential Libraries.
So far, people who hate AUL have sent in $3,135.87. It will be interesting to watch how much this number changes as the website becomes more popular with people trying creative incentives to help them improve their lives.
